Bennett Home Inspections

Rebranding a Home Inspection Business

After his first few years in business, Geoff at Bennett Home Inspections decided it was time to update his branding. He was hoping to earn more appeal among homeowners and his biggest source of referrals: Real Estate Agents.

Using BHI's original logo as a starting point, I designed...

A cleaner and more contemporary logotype...

A memorable house icon that transitions between bold outline and detailed illustration...

An updated color and typography scheme.

Visual Identity